Colab – Creative Technologies
AUT University
Auckland, New Zealand


Managing the Creative Empire: The Advantages of Being Artsy


This paper discusses collaborative practice within creative industries and the socio-technical benefits of being ‘artsy’ with an entrepreneurial mindset, rather than focusing on short-term financial predictions. Riding the ever-rising wave of the arts, it is imperative to acknowledge that the creative empire is hungry for fresh intellect and innovative minds, and STEAM is heading towards quenching the thirst for pioneering practices.

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